B2B Outreach
Professional B2B outreach that reaches the right people
Not random cold emails. This is targeted, professional B2B outreach built around your business. AI-assisted lead vetting, tailored email pipelines, follow-up sequences, reply tracking and full campaign management.
Targeted lead sourcing
Finding the right people to contact: facility managers, estate agents, contractors, property managers or whoever your business needs to reach.
AI-assisted lead vetting
AI helps analyse and filter leads based on your business, CRM data, niche and target customer type, so only the right contacts enter your pipeline.
Lead filtering & categorisation
Leads are categorised, tagged and filtered so you know exactly who you are contacting and why.
Email pipeline creation
Planned sequences of professional messages: first email, follow-ups, timing, angle, service promoted and clear next steps if someone responds.
Reply & opt-out handling
Replies are tracked and routed properly. Opt-outs and unsubscribes are handled automatically and legally.
Domain protection
Outreach should protect your main business domain. A separate outreach domain and email setup may be recommended to protect your brand reputation.
Campaign reporting
Monthly reports showing who was contacted, open rates, reply rates, interested leads and what improvements are being made.
CRM connection
Outreach connects to your CRM so interested leads flow straight into your pipeline for follow-up and conversion.
How it works
What a pipeline includes
Every email pipeline is a planned sequence designed around a specific type of lead. AI can suggest pipelines automatically based on your CRM, database, niche, services and target customer type.
Who gets contacted and why
The first email: what angle, what service, what message
Follow-up emails: timing, tone and purpose
What happens if they reply (interested, not interested, questions)
What happens if they opt out
When the system stops contacting them
Final check-in before closing the sequence
Pricing
What it costs
Outreach systems have an initial setup cost plus a monthly retainer for ongoing campaign management, improvements and support.
Outreach Engine
From £750 setup + £400/month
An email pipeline is a planned sequence of messages and actions for a specific type of lead. It includes the first email, follow-up emails, timing, reply handling, opt-out handling and clear next steps if someone is interested. You approve every pipeline before it goes live.
No. This is professional, targeted B2B outreach. The goal is to contact the right people with relevant, professional and legally compliant messages. Every pipeline is planned around your business, approved before sending and designed to protect your reputation.
AI is trained around your CRM, business database, niche and services. It can suggest better contacts, filter leads, create tailored email pipelines and support smarter follow-up decisions. It is a tool within the system, not a replacement for strategy.
Yes, always. You see and approve every email pipeline, target list and campaign before anything is sent. Nothing goes out without your sign-off.
Outreach should protect your main business domain where needed. A separate outreach domain and email setup may be recommended. Any required domains, Google Workspace, email tools, API keys, email verification tools or data tools are explained clearly before you agree.
Monthly campaign management, email copy improvements, targeting improvements, inbox monitoring, reply handling, CRM connection, monthly reports and strategy calls. A fair usage allowance for metered tools is included. Anything above normal usage is agreed before being charged.
Ready to fill your pipeline?
Let's start bringing jobs in
We build the list, write the emails, run the sequences and manage the replies. You just handle the quotes. Book a call and we'll show you exactly how it works for your trade.